NetcarePlus Case Study: Stimulating Interest and Lead Generation Through Influencer Marketing

This is how we helped NetcarePlus achieve the below results!

problem

Stimulate interest and lead generation for NetcarePlus as “a new and affordable way to access private healthcare.”

Enlist existing Netcare brand fan nano influencers, and 3 micro influencers to promote NetcarePlus Gap Care and Accident Cover

Performance media will be used to scale the content to a larger targeted audience

Goal vs Achievement

133%

link clicks vs brand benchmarks

185%

content pieces vs brand benchmarks

x nano influencers

x micro influencers