NetcarePlus Case Study: Stimulating Interest and Lead Generation Through Influencer Marketing

This is how we helped NetcarePlus achieve the below results!
problem
Stimulate interest and lead generation for NetcarePlus as “a new and affordable way to access private healthcare.”
our solution
Enlist existing Netcare brand fan nano influencers, and 3 micro influencers to promote NetcarePlus Gap Care and Accident Cover
Performance media will be used to scale the content to a larger targeted audience
Goal vs Achievement
133%
link clicks vs brand benchmarks
185%
content pieces vs brand benchmarks
deliverables
20
x nano influencers
3
x micro influencers
channels used