Telkom Freed Case Study: Boosting Connectivity Awareness through Influencers

This is what we helped Telkom Freed@ to do!

problem

Generate interest of the platform through highlighting the benefits of it and thus drive link clicks and sign-ups

Deploy current Telkom Freed@ users and micro influencers to create awareness content of the benefits

performance media was used to scale this relatable content to mass, targeted audiences

Goal vs Achievement

1.7x

cpm

1.04x

link clicks

1.05x

cpc

3.1x

sign-ups

cost per sign-up

x nano influencers

x micro influencers

387

x user generated content pieces